Press Release: After Years of Demand, Niman Ranch Debuts Certified Humane® Sliced Deli Ham in Three Flavors

New Sliced Ham joins Niman Ranch’s other pre-sliced deli items including Corned Beef, Pastrami, Roast Beef and Charcuterie Options

WESTMINSTER, Col. (February 4, 2020) – Niman Ranch, the leader in sustainable and humane meat production, has debuted a convenient 6-ounce package of sliced deli ham—a longtime customer favorite. This new sliced ham, available in Black Forest, Applewood Smoked, and Honey flavors, is a perfect choice for discerning consumers looking to elevate their sandwich, step up brunch or pack the perfect picnic. Niman Ranch’s new deli ham, made from pork raised with no antibiotics—ever, brings a wholesome new option that families can feel good about.

The new deli ham will join the company’s other pre-sliced deli items, which include Corned Beef, Pastrami, Roast Beef and a charcuterie line, creating a complete suite of deli meat options. Niman Ranch stands out in the industry for its commitment to producing the Finest Tasting Meat in the World by partnering with U.S. farmers who raise their animals with the utmost care and respect for the land. Many of the country’s most celebrated chefs choose Niman Ranch to showcase on their menus because of this promise and home chefs can access this same quality product to enjoy with their family.

“I’m thrilled to at long last have Niman Ranch offer this convenient pre-sliced option for eaters across the country,” said Drew Calvert, Vice President of Innovation at Niman Ranch. “For years, Niman Ranch fans have been asking for our delicious ham to come pre-sliced, but it took time to perfect the recipe and flavors and also to grow our farmer network to ensure we have enough pork to meet demand.” Niman Ranch is unique in the marketplace for having direct relationships with farmers and buying the whole animal to ensure farm families can thrive.

When enjoying the deli ham and other Niman Ranch products, consumers can feel good knowing that their purchases are supporting a network of 740 independent U.S. family farmers and ranchers raising their animals in a sustainable and humane way, without antibiotics or added hormones—ever.

The new line of deli products will be featured throughout the year in a series of activations, kicking off with a “Brunch Hard” blitz and followed by other seasonal events throughout the year including bridal shower season and back to school.

The new sliced deli ham will be available in stores beginning in April.

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Niman Ranch is the largest farmer and rancher network in the Western Hemisphere to be 100 percent third-party-certified under the Certified Humane® program. Their community of more than 740 small, independent U.S. family farmers and ranchers adhere to some of the strictest animal welfare protocols in the industry, raising their livestock humanely and sustainability with no antibiotics or added hormones—ever. Follow Niman Ranch on Facebook, Twitter and Instagram.